A website’s success depends on its design. This is also true for a poor looking design and a website’s failure. If you create a user-friendly, attractive website, it will be easier to attract site visitors; it can also help to secure repeat visitors. In contrast, if the web design is unattractive or inefficient, visitors will immediately go elsewhere without glancing through the content. Heed the advice below to help you design an attractive and functional website.
If you want your site visitors to spend as much time as possible on your site, make text easy to read. One of the most common design mistakes is using graphic backgrounds with patterns or dark colors; combine this with equally dark text and you have a recipe for disaster. Unless the text is clear and easy to read, your site will not be a success.
To help your web pages load quickly, you should compress all the images on the website page. If you have images that are compressed then pages will load much faster. Nothing is more frustrating to viewers than waiting for a 250k graphic to load when it should really only be 20k.
Make your links obvious. Customers do not like spending time wading through your site searching for something they are interested in. Having a site map, as well as providing big, prominent links will help your viewer find what they are looking for without wasting time in a hunt. Lead them to your information.
If you believe your site may be accessed via mobile devices, you will want to keep your designs simple. The use of flash, excessive images, and complicated menus will not translate well to a mobile platform. Keep your page clean and simple, or create a specific mobile site for your users.
Keep your education ongoing. Websites are constantly changing, every day, and if you stop learning new things, you may find yourself falling behind the pack with your designs. Try to convince yourself to learn one new thing each day, be it programming a new background, or a simple HTML setup.
Do not use blinking, scrolling text or other animations. Also, steer clear of sounds or music that plays automatically. All of these things are distracting to users and provide nothing of value. In addition, connection speeds vary from one site visitor to the next, and everyone does not have the same speed. Those users with slower connections will resent the slow-loading elements of your site.
Use breadcrumbs and make it so that clicking on the site logo returns you to the homepage. Breadcrumbs are markers that show where the visitor is in the site structure. For instance, the breadcrumbs might read “home > furniture > beds.” When the user clicks a link in the breadcrumbs, he can return to a page further up in the site hierarchy. Clicking on a business logo should generally take the visitor back to the homepage as well.
You constantly want to test your page to ensure it is functioning well. Check the usability and user interaction of your site as soon as possible while designing the site. Continue to test and make improvements throughout the life of your website.
If you already have a particular web hosting solution that you know you are going to use, keep its limitations in mind as you design your website. For example, do not create a website that relies on specific programming languages if your web host does not support these languages. It is fairly simple to find out which technologies are supported by your web host. Make certain that your design is something that is within the limitations of your host.
When designing a website for a mobile application, it’s important that you pick the right screen resolution. From an Android to an iPad, the sites are going to be displayed on the devices differently. If you’re hoping for the best results, go with a screen resolution that looks good on any type of screen.
Pay attention to your background colors and your text colors when designing a site. Something like red text on a blue background doesn’t work well. And if you think that white text will pop with a black background, it could be a little too bright for your readers. Go with something subtle.
A lot of times when you load up a page to your file server, you cannot find it when you type in the address via your browser. You always need to double-check and ensure that you named the file correctly. Some people literally waste days trying to pinpoint the problem they believe is major, when in reality it’s only a simple typo.
Having a good looking and easy to follow website can be what determines if your site is successful or not. The amount of traffic your site draws will be significantly greater if you use smart web design. On the other hand, a bad design can make a website a total waste. Use the above web design advice to ensure that your site is infallible.